FacebookSchär Club is the great online community where our most beloved consumers register to access the exclusive Schär ecosystem and digital services. Now we are creating an enhanced experience to allow people to become much more active members of the Schär family by launching the Schär Club Loyalty Programme, making a new and innovative way to shop for your favourite Schär gluten-free products.
At Schär, we want our community of consumers to stay close, and implementing new features like the Loyalty Programme is one way of increasing valuable interaction.
Tell me more about Schär Club
Joining the Schär Club is easy and helps to unlock a world of culinary possibilities!
When you register on the website, you can create and customize your profile, a corner dedicated to your gluten-free needs. Here you can save your favourite Schär recipes and pin the most captivating articles for inspiration later.
Enhance your experience by becoming an active member, rating recipes and products. By getting involved, you are joining a community that is passionate about delicious gluten-free living!
Earning and redeeming seeds
Consumers in Germany and the US can shop at Schär’s monobrand online stores. Loyalty in ordering and shopping via the monobrand stores is rewarded with points in the form of seeds.
Then, download the super-practical Schär Club loyalty app and start collecting your Seeds, which convert into discount vouchers you can use when shopping for your favourite Schär products.
It’s a simple and rewarding system. For every 10€/10$ spent on Schär products, you will earn 5 Seeds.
Every 50 seeds collected equals 5€/5$ worth of discounts! On the Schär Club loyalty app, you can convert your seeds into vouchers of 5€/5$ to 20€/20$.
When you want to redeem them, vouchers are delivered to you as alphanumerical codes, which you enter in the “discount code” section at the online store checkout.
The app also allows you to consult your personal voucher activity history.
What people think about our Loyalty Programme
The Schär Club Loyalty Programme has been running since June in Germany and the US, and is proving popular with club members.
“My shopping experience has improved; searching for gluten-free products can be hard work but this idea of gaining seeds and vouchers is actually a great motivator,” says Joel from the US, a 31-year-old who has Coeliac disease.
“It’s pretty cool that you immediately get 100 seeds without spending anything – 50 when you register with Schär Club and 50 more when you log onto the app. And then it just goes on getting better,” Joel adds.
For Inge, a 21-year-old from Germany who has recently discovered a gluten intolerance, the best thing is how easy it is to use the loyalty app.
“It took me only five minutes to register and then it’s super-easy to check on how you are doing with seeds and vouchers by quickly logging into the app.”
And there is more to come. Schär is already working on and proposing new features that are allowing our consumers to earn more seeds and engage with our brand.
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